Helen of Troy Ltd
Helen of Troy Ltd (HELE) Unusual Options Activity Today
HELE options volume power reached 0.23x on the previous trading day. The highest reading was on the $45 CALL expiring 2028-01-21.
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Checking HELE unusual options activity helps you spot when traders are making outsized bets on Helen of Troy Ltd before the broader market catches on. Helen of Troy Ltd's unusual options activity flags contracts trading at multiples of their average daily volume, often signaling that informed money is positioning ahead of a catalyst. Use our scanner to monitor HELE unusual options activity today and surface the prints that deserve a second look.
Unusual options flow typically refers to trades where volume vastly exceeds open interest at a given strike, or where total contract volume on a name spikes well above its norm. Watching HELE unusual options flow today can reveal large block trades, sweeps across exchanges, and aggressive directional bets. Tracking HELE unusual options volume across calls and puts helps you separate hedging activity from genuinely speculative positioning, and HELE unusual options flow data becomes especially valuable around earnings, product launches, and macro events.
Helen of Troy Limited provides various consumer products in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The company operates through three segments: Home & Outdoor, Health & Wellness, and Beauty. The Home & Outdoor segment offers food preparation tools and gadgets, storage containers, and organization products; coffee makers, grinders, manual pour overs, and tea kettles; household cleaning products, shower organization, and bathroom accessories; feeding and drinking products, child seating products, cleaning tools, and nursery accessories; insulated water bottles, hydration packs, drinkware, mugs, food containers, lunch containers, insulated totes, soft coolers, and accessories; and technical and outdoor sports packs, travel packs, luggage, daypacks, and everyday packs.
The Health & Wellness segment provides thermometers, blood pressure monitors, pulse oximeters, nasal aspirators, and humidifiers; faucet mount water-filtration systems and pitcher-based water filtration systems; and air purifiers, heaters, fans, and humidifiers. The Beauty segment offers grooming brushes, tools, and decorative hair accessories; and shampoos, liquid hair styling, and treatment and conditioning products, as well as hair appliances. The company sells its products through mass merchandisers, drugstore chains, warehouse clubs, home improvement stores, grocery and specialty stores, beauty supply and e-commerce retailers, wholesalers, and various types of distributors, as well as directly to consumers under the OXO, Good Grips, Hydro Flask, Soft Works, OXO tot, OXO Brew, OXO Strive, OXO Outdoor, Osprey, PUR, Honeywell, Braun, Vicks, Drybar, Hot Tools, Revlon, and Bed Head brands. Helen of Troy Limited was incorporated in 1968 and is headquartered in El Paso, Texas.
Catalysts rarely arrive without a footprint, and HELE unusual options activity is often where that footprint shows up first. Our scanner tracks Helen of Troy Ltd's unusual options flow in real time, ranks prints by volume-to-open-interest, premium spent, and aggressor side, and separates real conviction from noise. Whether you're looking at HELE unusual options volume on the call side or chasing put sweeps, Helen of Troy Ltd's unusual options flow today is one click away, so put it on your radar before the headlines hit.
| 40.00 | 0.10 | 0.70 | 0.40 | 108% | 2 | 34 | 5.88% |
| 35.00 | — | 1.50 | 1.50 | 129% | 11 | 343 | 3.21% |
| 15.00 | 12.90 | 15.70 | 14.30 | 229% | 0 | 0 | — |
| 17.50 | 10.60 | 13.30 | 11.95 | 198% | 0 | 0 | — |
| 20.00 | 8.40 | 10.20 | 9.30 | 145% | 0 | 55 | 0.00% |
| 25.00 | 0.35 | 1.70 | 1.03 | 96% | 2 | 41 | 4.88% |
| 30.00 | 2.20 | 4.30 | 3.25 | 92% | 1 | 500 | 0.20% |
| 15.00 | — | 0.25 | 0.25 | 180% | 0 | 2 | 0.00% |
| 17.50 | — | 0.75 | 0.75 | 195% | 0 | 0 | — |
| 20.00 | — | 1.15 | 1.15 | 181% | 0 | 306 | 0.00% |
As of September 29, 2026
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